Sponsoring a Community Tradition
Hosted by the Gilroy Chamber of Commerce
The Garlic City Car Show & Harvest Festival offers sponsors more than visibility — it offers meaningful connection. Sponsorship support helps the Gilroy Chamber of Commerce continue its mission of strengthening local business, supporting families, and preserving the traditions that define Gilroy.
Community Connection
Strengthen ties with local families and businesses
Brand
Visibility
Premier placement across all event marketing
Gilroy
Tradition
Be part of a beloved annual celebration
Presenting Sponsor — $10,000
EXCLUSIVE — ONLY ONE AVAILABLE
The highest level of partnership available. As the Presenting Sponsor, your brand becomes synonymous with the entire event experience.
Event Title Recognition
Event recognized as "The Garlic City Car Show & Harvest Festival presented by [Sponsor]" across all channels
Premier Logo Placement
Largest logo placement on all event marketing materials, signage, and digital promotions
Performance Area Recognition
Featured recognition within the Community Performance Area showcasing local bands and entertainment
Largest On-Site Activation
Premier booth or activation opportunity — the biggest footprint at the event
Press & Recap Inclusion
Inclusion in all press materials and post-event recap communications
VIP Recognition
VIP recognition throughout all event promotions and digital marketing campaigns
Zone-Naming Sponsors — $5,000–$2,500
LIMITED AVAILABILITY
Claim exclusive naming rights to one of the festival's signature zones. Your brand becomes the identity of a key experience area, with visibility baked into every map, sign, and mention throughout the event.
Available Zones
Car Showcase Lane
Business Expo Pavilion
Heritage Marketplace
Family Activity Zone
Pumpkin Patch
Pumpkin Painting
Food & Drink Zone
Petting Zoo Experience*
*(Pending final permitting and availability)
Zone Sponsor Benefits
Zone-naming recognition
on all event signage and maps
Logo placement
across all marketing materials
On-site booth or activation
within your sponsored zone
VIP access passes
for your team
Social media and e-newsletter
recognition in our correspondence
Supporting &
Community Sponsors
Two accessible tiers of sponsorship designed to fit a range of budgets while still delivering meaningful brand presence and community engagement at the festival.
Supporting Sponsor — $2,500
- Logo placement on event signage and website
- On-site exhibitor booth
- Recognition within the Community Performance Area
- Inclusion in Chamber digital promotions
- Opportunity to participate in community engagement activities on-site
Community Sponsor — $1,000
- Logo placement on sponsor board and website
- Shared exhibitor or community table
- Social media acknowledgment
Additional Sponsorship Opportunities
Sponsorships start at $500.
These targeted opportunities allow sponsors to align with specific experiences and moments throughout the event — while maintaining a strong presence from start to finish.
Best in Show — $1,000
Sponsor the most coveted award of the car show and put your brand at the center of the big reveal moment.
People's Choice Award — $1,000
Align your brand with the crowd-favorite experience as attendees vote for their top picks.
Best Custom Award — $500
Celebrate creativity and craftsmanship by sponsoring the award for the most uniquely customized vehicle.
Photography & Media
Sponsor event photography and media coverage for lasting brand association with all official event imagery.
Raffle & Silent Auction
Put your brand front and center during one of
the most engaging and interactive moments
of the festival.
Raffle & Silent Auction
Put your brand front and center during one of
the most engaging and interactive moments
of the festival.
Customized Sponsorship Opportunities Available — Contact the Gilroy Chamber of Commerce to design a package tailored to your goals. These opportunities allow sponsors to align with specific experiences while maintaining a strong presence throughout the event.
Note on the Community Performance Area: This area is designed to showcase local community bands and performers in a simple, family-friendly environment. Please note that large-scale AV production will not be part of the 2026 event format.
Cristina Cortes
Executive Director
(408) 842-6437
cristina@gilroy.org
Contact for all event inquiries
Thank You To Our 2026 Circle of Influence (COI) Members!
CLINE
BRACCOS
BHANDAL
AWS
PINNACLE
WINERIES
EZ
VALLEY WATER
GINA LOPEZ STATE FARM
Performance
Kaiser
CEFCU
What is the Gilroy Chamber of Commerce?
We aim to make Gilroy the best place to live, work, and play by:
- Connecting people, businesses, and customers.
- Making Gilroy a world-class recreation destination.
- Helping businesses achieve economic success through technology.
- Being kick-a** problem solvers.
- Representing the business community’s interests at all levels of government.
The Gilroy Chamber of Commerce is credited with creating cutting-edge initiatives that help the community of Gilroy thrive. We have been the go-to organization for the initial structure and support of key agencies including:
- Visit Gilroy
- Gilroy Economic Development Corporation
- Gilroy Downtown Business Association
- Gilroy Leadership Education Foundation
Our focus is on building strong alliances to keep Gilroy one step ahead.
Business is the key driver to building community, and the Gilroy Chamber of Commerce is dedicated to ensuring Gilroy’s economic vitality encouraging, supporting and promoting policies that create a business-friendly environment.